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PRICING & DISTRIBUTION OPTIMIZATION

Shopper1st delivers the following Pricing capabilities for Clients:

  • Pricing Conjoint & modelling vs. key competitors

  • Channel Pricing Strategy & Go-to-Market Playbook

  • Deep segmentation on strategic targets & high value base segments

  • Prioritized Price communication strategies – how to best frame “Value” to the Shopper

Distribution Optimization capabilities include:

  • Limited Assortment Retailers - how to optimize distribution & market coverage for the Category to maximize sales for the Retailer

  • Qualification of new items launches & item priority rank for distribution

  • Qualification of new launches, Shopper engagement with new items, and sources of volume / cannibalization

Ready to start Your Journey?

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